what have you learned from your audience feedback?
Before production, we created three surveys for our final products, a film trailer, poster and magazine. we used these surveys to obtain information about what are target audience, 18+ would want from a zombie trailer. this section will be used to see if the products we have produced have kept with what the audience asked for and if the products have stuck with the conventions they desired.
We plan on using different types of mediums to obtain results,
+ Surveys
+ Social Media (EG FACEBOOK)
+ Group Screenings
+ Emails etc
We plan on using different types of mediums to obtain results,
+ Surveys
+ Social Media (EG FACEBOOK)
+ Group Screenings
+ Emails etc
audience question & results:
OUR TRAILER; tranzient
We have chosen to advertise our Trailer through the medium of social media, firstly because it's free and reaches many people and can be shared to reach an wider audience, it is accessible by anyone in varied countries and also because it is frequently used by those of our target audience the age bracket of 18-30.
TRAILER ANALYSIS
EVIDENCE:
This evidence shows the medium in which a student named Larsa was asked about the trailer Tranzient, it was presented in this way to make it more interactive.
OUR POSTER;
We have chosen to advertise our Poster through the medium of social media, firstly because it allows people from each country to see it and secondly because it can easily be saved and shared through texting etc. It also reaches our target audience as they are the frequent uses of social media.
POSTER FEEDBACK ANALYSIS:
The above images show the results of my surveys taken on Survey Monkey; each result is shown in an interactive way using the image of the poster or image taken from the poser to represent the response of each person who has taken the survey.
EVIDENCE:
These images show two samples of the way in which questions were asked, I used the two mediums of whatsapp and imessage to reach the target audience.
OUR MAGAZINE:
We wanted to advertise our Magazine online for the same reason as the trailer and poster it is free and is the easiest way to reach people especially our target audience. But also because most magazines are subscribed to online and are read on various forms of modern technology such as Ipads,Iphones and laptops instead of in hard copy, therefore we felt it was important to advertise and build a following for our magazine 'Doomsday' as it is keeping with the requirements of the magazine in industry.
MAGAZINE FEEDBACK ANALYSIS:
The images above show our data collected from our Survey about our Magazine 'Doomsday'. The three images each show the questions 1-10 and the picture of the magazine or part of the magazine used represents each persons answer who took the survey. We chose to present it like this as we felt it was more engaging and is clearer than a graph when looking at results.
EVIDENCE:
Through the medium of snapchat, a common app used by our target age bracket we gathered information, this evidence above is from a conversation with Appoline Hue who is 18 and therefore her views and opinions on doomsday are very relevant and valuable.
POSTER AND MAGAZINE, OPEN FEEDBACK:
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We undertook open feedback to gain a more rounded opinion on what our audience felt of the final products. We chose to have both genders to give us feedback as both genders were our target audience. The people chosen were also in the age bracket of 17-18 which is the age that we wanted to reach with our film Tranzient.
I've chosen to construct my surveys using the site SurveyMonkey, this is because the surveys will be laid out in a professional way and also in a clear format that each person can understand. I also like the site SurveyMonkey as it is easy to collect your data from it.
SOCIAL MEDIA FEEDBack:
To advertise our film tranzient we used social media as platforms:
Our Facebook page is called FallenFilmsProduction and was created to reach the target audience through social media. It allows us to gather information about our Trailer through comments and likes, there is no restriction to what they can write unlike the set questions which are closed.
Our Youtube channel is really important when it comes to gathering a wide range of audience research, our Youtube trailer can be viewed by anyone who has access and the comments allow us to gather a non biased and open range of comments, rather than our set ten questions used to gather more closed and accurate results.
The above to images show an analysis from Youtube, Youtube has acted as a very useful medium which allows us to use visuals an interactive way to show our videos receptions.
PRIVATE SCREEnING FEEDBaCK:
11-02-16: MAC ROOM
PRESENT: ASHELY ALEXANDER, KOREDE KING, CANDICE PRINCE & MOSES Aladesuru
This allowed us to see our target audience ,18 year olds react to our trailer Tranzient as a whole the group felt this method of private screening and quick questions was an engaging and beneficial way of getting feedback. The idea of Audience reaction is to engage with the target audiences NVC (Non Verbal Communication) to acheive a more indepth analysis of the film.
CONCLUSION:
AUDIENCE BLOOPERS:
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